Staatliche Toto-Lotto GmbH Baden Württemberg

Twitter winning numbers bot

Customer & Project

Staatliche Toto-Lotto GmbH Baden-Württemberg, or LOTTO BW for short, plays a central role in the region as the state-run lottery company. An interesting aspect of its communication and customer interaction is the Twitter/X winning numbers bot, which LOTTO BW launched with our assistance. This bot is designed to actively and promptly inform customers about the latest winning numbers. The use of social media, particularly Twitter/X, enables LOTTO BW to interact directly with its community and keep it constantly updated with the latest information.

Highlights

The system works completely automatically
Linking customer system with YouTube and Twitter account

Requirements for the LOTTO BW Twitter winning numbers bot

The process begins with the retrieval of the drawing videos via a special interface. This interface serves as a link between the internal systems of LOTTO BW and the external platforms on which the information is shared.

As soon as the draw videos are available, they are published on the company’s official YouTube channel. After publication on YouTube, the Twitter winning numbers bot automatically generates a tweet containing a link to the corresponding video. This tweet is then sent to the followers of LOTTO BW followers to actively inform them about the latest winning numbers.

Opinion on the project

We once again developed this bot in collaboration with our long-standing partner, mobivention. Drawing on their expertise, they have already contributed many creative solutions and have once again delivered a project with outstanding results.

Özlem Merdan-Elmas
Sales & Product Management

Implementation by mobivention

Creation of a backend
Establishment of an interface to the drawing videos
Preparation of the videos and publication on the LOTTO BW YouTube channel
Creation of a tweet with the link to the draw video on YouTube and publication on the LOTTO BW Twitter account